Lalaine W.

Carissa W. is an experienced marketing professional specializing in brand management, content strategy, and business development across the consumer goods, food and beverage, and luxury goods industries. At Unicharm Corporation, she serves as Assistant Brand Manager for SOFY, leading nationwide brand direction, channel strategy, and communication, achieving 175% YoY sales growth and doubling brand awareness through end-to-end project management, including product launches and market research. Previously, as Brand Associate at Tasteless Food Group, she tripled sales values and improved brand interaction by 58%. Carissa has also developed omnichannel content and 360° engagement campaigns as Founder and Content Strategist at Unit 1404, and executed PR events for Estée Lauder, Tom Ford, and Aerin. She is fluent in English, Filipino, and Spanish, and is skilled in Excel and Photoshop.