Laura D.
Junior Economic Analyst
Open to offersNew to PlatformAbout
Laura Daniela P. is an economist with hands-on experience in the aviation and retail industries, specializing in economic analysis and finance. At Avianca S.A, Laura supported the ancillary pricing team in designing and monitoring strategies for optional airline services, utilizing data-driven analysis to assess demand elasticity and revenue performance, and developing pricing dashboards to track key performance indicators. She collaborated across Revenue Management, Network Planning, and Commercial Strategy teams to align pricing with broader business objectives. Previously, at Grupo Empresarial Fénix SAS, Laura led financial statement consolidation for 25+ retail locations, optimized reporting frameworks, managed branch budgets, and improved financial documentation processes. Proficient in Excel, financial modeling, and programming languages such as R and Python, Laura consistently contributed actionable insights supporting operational and commercial outcomes.
Experience
Pricing Intern – Ancillary Revenue
Avianca S.A · 2025 — 2025Assisted the Ancillary Pricing team in analyzing, designing, and monitoring pricing strategies for optional services such as baggage and seat selection. Engaged in evaluating demand elasticity and revenue performance to inform data-driven decisions for maximizing ancillary revenue. Created and updated pricing dashboards and reports using Excel and internal BI tools to monitor key performance indicators. Participated in assessing promotional campaigns and fare bundles to understand their effects on ancillary uptake. Worked with various cross-functional teams to ensure alignment of ancillary pricing with overall commercial aims. Contributed to benchmarking evaluations against other airlines to spot pricing gaps and optimization prospects. Took part in financial analyses to evaluate revenue impacts of pricing adjustments in varying demand and competitive scenarios.Accounting advisor
Grupo Empresarial Fénix SAS · 2023 — 2025Directed the preparation and consolidation of financial statements and account reconciliations for over 25 retail locations, ensuring compliance and accuracy through organized digital documentation. Oversaw branch-level budgets, monitoring operational expenses and revenue to facilitate financial control. Handled inventory reporting and financial records related to vendors, collaborating with suppliers for documentation and payment accuracy. Developed tools for tracking financial and operational data via spreadsheets, enhancing visibility for internal stakeholders. Provided management with analytical insights by evaluating financial trends and discrepancies, aiding in operational improvements. Enhanced internal reporting systems by refining documentation standards and improving reconciliation processes to increase reliability of financial records.
Skills & Expertise
Education
- Bachelor of EconomicsUniversidad del Norte · — — 2026
- High SchoolColegio Santa Fé · — — 2021
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