Lerisalei P.
Mid-Level Ecommerce Virtual Assistant
Actively lookingNew to PlatformAbout
Lerisalei B. is a proficient Virtual Assistant with extensive experience in customer service, Meta advertising, and TikTok advertising. Based in Valenzuela City, Philippines, Lerisalei has developed expertise in supporting Meta and TikTok ad campaigns while managing Shopify stores and offering social media support. Her role involved assisting with campaign setup, audience targeting, creative coordination, and scaling and reporting for e-commerce brands. She has worked for companies like Concentrix, ShakePlus, and Kindershake, where she managed and optimized social media ad campaigns and ensured campaign settings align with company goals. Her skills extend to supporting backend organization, email management, and providing administrative support, proving her ability to engage proactively in fast-paced, dynamic e-commerce environments.
Why hire me
With hands-on experience helping manage Facebook and Instagram advertising campaigns through Meta Ads Manager. I have hands-on experience with: Campaign and ad set setup Ad creative and copy uploading Audience and targeting setup Budget and placement setup Campaign launches Monitoring campaign performance Creative testing and iterations Following established campaign strategies and SOPs E-commerce advertising administrative tasks Im comfortable working with an existing strategy and turning it into properly structured campaigns, while also reviewing performance data to identify areas that may need improvement. I’m detail oriented, organized, and comfortable working with established processes and guidelines. Whether you need someone to launch new campaigns, maintain existing campaigns, analyze performance, or assist with ongoing optimizat
Experience
Social Media Ads Planner
ShakePlus and Kindershake · 2025 — PresentPlanned, executed, and optimized TikTok ad campaigns to align with company objectives. Managed the upload of creatives, ad copy, and targeting settings to drive campaign performance. Scaled campaigns through data-driven testing and adjustments to budget. Monitored key metrics such as CTR, ROAS, and engagement, implementing necessary optimizations. Ensured organized structure and naming conventions for campaigns while regularly reporting on progress, results, and challenges to management.Inbound Call Center Agent
Concentrix · 2022 — 2023Entered new customer information into the system and documented all call details according to standard operating procedures. Provided product and service information to customers and researched necessary information using available resources. Addressed customer needs and ensured satisfaction with services. Followed up on customer calls as needed and assisted with planning, scheduling, and setup of advertising campaigns in Facebook Ads Manager and TikTok Ads Manager according to company guidelines. Uploaded creatives and ad copy, ensuring compliance with provided instructions. Maintained appropriate naming conventions and structures in campaigns, ad sets, and ads. Communicated progress and issues to the company while supporting daily business operations with administrative tasks and social media scheduling.
Skills & Expertise
Education
- N/ALADY OF LOURDES COLLEGE OF CAYBIGA INC. · 2016 — 2018
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