Marcelo D.
Senior Financial Analyst
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About
Marcelo O. is an accomplished Analista Financeiro Sênior with over 14 years of extensive experience in financial management, strategic Controladoria, and administrative operations across the pharmaceutical, distribution, construction, healthcare, and service industries. Demonstrating a track record of tangible results, Marcelo has successfully reduced the Cost of Goods Sold (CMV) from 70% to 50% and driven monthly sales growth from R$ 30,000 to R$ 80,000 while maintaining a profitability margin of 38% at Assis Pharma. His expertise extends to achieving a 12% reduction in budget deviations and a 10% cut in operational costs at F&F Materiais de Construção through structured financial planning and analytical assessments. Marcelo expertly employs Power BI to develop dashboards that inform strategic decision-making and enhances team productivity by automating processes to save 20% of operation time. He holds deep proficiency in FP&A, budgeting, and forecasting, contributing to improved operational efficiency and financial sustainability.
Experience
Senior Financial Analyst
F&F Material de Construções Ltda. · 2026 — PresentReduced deviation between budget and actual by 12% through the establishment of corporate financial planning — including Budget, Forecast, and projections — enhancing result predictability. Identified opportunities for cost optimization and improved margins, leading to a 10% decrease in operational costs. Streamlined repetitive financial routines via automation, achieving a 20% reduction in team time and enabling more analytical capacity for higher-value activities. Developed managerial dashboards in Power BI, facilitating strategic decision-making for the management. Managed Accounts Payable, Accounts Receivable, Bank Reconciliation, and actual and projected Cash Flow processes to ensure improved financial control. Contributed to the implementation of ERP Olist, enhancing the integration of financial, administrative, and operational processes. Created financial indicators (KPIs) aimed at monitoring liquidity, profitability, operational performance, and financial efficiency.Administrative Financial Manager
Assis Pharma Comércio de Produtos Farmacêuticos Ltda. · 2020 — 2024Achieved a reduction of the Cost of Goods Sold from 70% to 50% over one year by reviewing costs, negotiating with suppliers, and enforcing pricing discipline, which directly impacted the operational margin. Oversaw financial analyses related to DRE, COGS, net margin, and performance indicators to support managerial decisions. Established short, medium, and long-term Cash Flow controls for greater financial predictability. Developed product pricing strategies, taking into account costs, market conditions, contribution margin, and competitiveness. Managed supplier negotiations to secure improved commercial terms and optimize operational costs. Supervised administrative and financial processes alongside internal controls to ensure the reliability of managerial information.HR Department Assistant
Âncora Distribuidora · 2019 — 2019Managed benefits, vacations, leave, and electronic point control, ensuring compliance with established processes. Prepared and verified information for eSocial, ensuring data consistency and adherence to legal deadlines. Utilized RM Labore and TAF systems for processing labor and administrative routines.HR Department Assistant
Hapvida Assistência Médica S.A. · 2018 — 2019Executed admission processes in alignment with labor legislation and eSocial requirements. Coordinated employee transfers between units to ensure data accuracy and document compliance. Assisted in payroll processing by verifying and inputting labor data.HR Department Assistant
Servis Segurança Ltda. · 2011 — 2018Advanced from Operational Assistant to HR Department Assistant in recognition of performance and increased responsibilities. Conducted processes for hiring, onboarding, terminations, and data updates, ensuring labor legislation compliance. Managed tracking of work hours, leave, and vacations while administering corporate benefits (VT/VA). Acted as a representative in labor hearings, maintaining the company's compliance with relevant authorities. Oversaw operational accounts payable, managed petty cash, and tracked fleet and fuel consumption indicators. Worked with RM Labore, RM Núcleos, RM Fluxus, and SAP HCM to carry out administrative and labor processes.
Skills & Expertise
Education
- Bachelor of Science in AccountingUnifatecie · — — 2027
- MBA in FP&A – Planning, Performance, and Decision with AIXperium
- MBA in Business Intelligence & AnalyticsTetra Educação
- Postgraduate in Auditing and ControllershipUNICE
- Technologist in Financial ManagementFaculdade de Tecnologia do Nordeste
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