Mirha S.

Mirha S. is an accomplished SEO Team Lead at Appedology Pvt. Ltd., based in Karachi, Pakistan, where she has been leading effective strategies and team efforts since August 2025. With a specialized focus on E-E-A-T, AEO, and GEO, she has been instrumental in enhancing organic growth and increasing AI/search visibility through data-driven optimization. Concurrently, Mirha serves as an SEO Consultant at Robotic Labs, guiding a team to achieve measurable growth through technical audits and content strategy. At Ocreateo, she spearheaded on-page and performance SEO campaigns, enhancing site architecture and lead generation via structured data. Her tenure as a Sr. SEO Executive at Locksmith Dubai saw significant improvements in SERP rankings for local services, leveraging GMB and citation strategies. Mirha's expertise began at Salsoft Technologies, where she effectively executed comprehensive SEO campaigns, and at Innovative Media, where she laid the foundation for keyword research and content optimization. Her proven track record includes a 150% boost in organic traffic and ranking brands in 100 queries through AIO/AEO optimization.