Muhammad J.

Muhammad J. is a data analyst and marketing analytics specialist based in Peshawar, Pakistan, with over 4 years of industry experience. He excels in transforming complex datasets into actionable insights that drive e-commerce success and enhance marketing strategies. Muhammad specializes in Looker Studio, BigQuery, and SQL, delivering over 20 dynamic dashboards that significantly reduce manual reporting time by up to 80%. His expertise extends to custom API integrations and scalable data pipelines, effectively supporting data-driven decision-making. He has developed comprehensive reporting systems using platforms like Shopify, Meta Ads, Google Ads, and Google Analytics 4 (GA4) to optimize return on ad spend (ROAS) and profitability. In his work, Muhammad has streamlined workflows and improved conversion rates by leveraging advanced analytics tools, showcasing a robust ability to navigate and optimize complex multi-channel marketing ecosystems.