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Muhammad A. — Mid-Level Marketing Automation Specialist from Pakistan

Muhammad A.

Mid-Level Marketing Automation Specialist

Pakistan 2-3 years
Open to offersNew to Platform
Languages
EnglishUrdu
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About

Muhammad A. is a highly skilled Marketing Automation Expert with substantial experience in optimizing lead nurturing and campaign performance through advanced automation tools. He possesses deep expertise in Go High Level, Zapier, and CRM integration, which he leverages to streamline workflows and drive efficiency. Currently serving at a US-based digital marketing agency, Forward Logics, he has adeptly assisted in automating systems and developing strategic email marketing and funnel building initiatives. At the real estate-focused marketing agency, Raise.ai, he played a pivotal role in designing backend automation systems and AI-driven workflows tailored for real estate agents and investors. With a strong foundation in business and information technology from the Virtual University of Pakistan and proficiency in multiple languages including English, Urdu, and Punjabi, Muhammad excels in developing scalable, reliable automation solutions that enhance business operations and reporting accuracy.

Experience

  • Backend AI & Automation Developer

    Raise.ai · 2023 — 2026
    Developed backend automation systems and AI-driven workflows within GoHighLevel for a real estate-focused marketing agency. Created scalable CRM logic, lead routing systems, onboarding automations, and follow-up sequences tailored for real estate applications. Executed AI-driven workflows that assisted in lead qualification, follow-ups, and customer support. Collaborated with marketing and operations teams to align systems with real-world sales and investor workflows. Focused on the reliability, scalability, and efficiency of automation as a backend AI developer.

  • Go High Level & Marketing Automation Expert

    Forward Logics · 2025 — Present
    Automated workflows utilizing Go High Level, Zapier, and Make. Supported the establishment of email sequences, drip campaigns, and automation workflows. Designed and enhanced sales funnels and lead capture pages. Contributed to the development of Zapier-integrated chatbots with ChatGPT. Assisted in configuring UTM tracking, conversion tracking, and analyzing performance. Provided guidance on Go High Level setup and automation for client onboarding. Built and managed automation systems including pipelines, workflows, tagging logic, follow-ups, and appointment booking systems. Resolved client ad issues, CRM problems, tracking errors, and system bugs to maintain campaign functionality. Implemented conversion tracking, UTM structures, and attribution logic for reporting accuracy and ROAS visibility. Facilitated the integration of ads, CRM, and automation for efficient lead management.

Skills & Expertise

Digital MarketerDigital MarketingCRMZapier / Make Automation ExpertWebsite BuilderMarketing Automation ExpertCustomer ServiceClickFunnels ExpertData AnalystAccounts Payable

Education

  • Bachelors in Business and Information Technology
    Virtual University of Pakistan · 2024 — Present
  • Intermediate In ICS
    Govt Post Graduate Collage, Vehari · 2021 — 2023
  • Matriculation
    The Public High School, Vehari · 2019 — 2021