Mukul K.
Mid-Level Smart Contract Developer
Open to offersNew to PlatformAbout
Mukul K. is a skilled Digital Marketing Manager with extensive experience in blockchain and smart contract development. With over five years in the industry, he has honed his expertise in Smart Contracts, Solidity, and blockchain technology, specializing in the development of decentralized applications (dApps) and AI integrations. Currently at Fortray Global Services, Mukul leads B2B SaaS demand generation for fintech products, optimizing website conversion and funnel design using innovative data analysis and A/B testing techniques. He utilizes Google Analytics, HubSpot, and Salesforce to enhance marketing efficiency and drive revenue. Mukul's background also includes technical recruitment and IT support, where he applied his skills in website management and AI integrations. His educational background includes an M.Sc in Computer Science from the University of Roehampton, showcasing his strong technical foundation in both marketing and technology sectors.
Experience
Digital Marketing Manager
Fortray Global Services · 2023 — PresentDirected demand generation for fintech products through multi-channel campaigns aimed at enhancing the pipeline and marketing efficacy. Optimized website conversion by employing A/B testing, data analysis, and refining funnel designs to enhance key acquisition journeys. Utilized Google Analytics, HubSpot, Salesforce, and various automation tools to improve audience targeting, enhance ROI reporting, and clarify attribution of multi-channel paid campaigns. Strengthened SEO and amplified content for B2B SaaS, which led to an increase in qualified organic traffic and sustained pipeline generation. Collaborated with blockchain engineers and product teams to translate Vyper-based smart contracts and DeFi features into clear value propositions, contributing to increased engagement and Web3-native fintech adoption.Operations - Technical Recruitment (Cyber Security)
Fortray Global Services · 2022 — 2023Prepared digital recruitment campaigns leveraging paid social and social media marketing, resulting in niche talent pipelines aligned with demand generation objectives. Oversaw ATS and CRM workflows, incorporating AI integrations to automate candidate scoring and outreach, enhancing qualified engagement and decreasing manual screening time. Employed Google Analytics and UTM tracking to generate precise ROI reports, optimize channel performance, and enhance visibility into hiring pipeline metrics. Collaborated with cross-functional stakeholders to refine audience targeting for improved conversion quality and minimized drop-off during critical funnel stages. Engaged in targeted outreach and sourcing for blockchain, smart contracts, DeFi, Web3, and cybersecurity roles, pre-qualifying Vyper talent to boost shortlist relevance and lower time-to-submit.I.T. Support Engineer
Paynet Digital · 2017 — 2018Addressed a high volume of support issues utilizing Office 365 and Excel, ensuring meticulous documentation to assist with data analysis and reporting. Aided in website management along with basic web design and development tasks using WordPress, HTML5, CSS3, and JavaScript to enhance user experience. Developed structured dashboards in Office 365 and PowerPoint to monitor operational metrics, thereby improving analytics and reporting for leadership. Implemented AI integrations with support and monitoring tools to classify tickets and prioritize incidents, resulting in enhanced response times and overall support efficiency.
Skills & Expertise
Education
- M.Sc in Computer ScienceUniversity of Roehampton London · 2021 — 2022
- M.Sc in Aerospace EngineeringKingston University London · 2019 — 2020
- Master's diploma in Certified CAD and ANSYS AnalystCAD academy · 2017 — 2018
- B.Eng. in Mechanical EngineeringDR.C.V. RAMAN UNIVERSITY · 2013 — 2017
Interested in this professional?
Sign in as an employer to save this profile or invite Mukul K. to a job.
Sign in as an employer