Nico R.
Mid-Level Executive Assistant in Real Estate Operations
Open to offersNew to PlatformLanguages
EnglishTagalog
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About
Nico R. is a highly organized and results-driven Executive Assistant and Real Estate Operations Specialist with over 15 years of experience in supporting executive teams, managing property operations, and driving sales growth. His expertise spans across CRM management, lead generation, and tenant relations, enhancing operational efficiency within the real estate, FMCG, BPO, and digital business sectors. In his recent role at Elite Realty Michigan, Nico managed social media and lead generation, coordinated short-term rental management, and executed targeted marketing strategies. With a solid foundation in interdisciplinary studies from Ateneo De Zamboanga University, he excels in executing multi-channel marketing strategies and strengthening client relationships. His proficiency in tools such as Salesforce, Google Workspace, and HubSpot supports his ability to optimize workflows and generate consistent revenue growth. Nico’s diverse background includes roles in project-based administrative support, collaboration management, and as a virtual assistant for property management, reaffirming his versatile skill set and commitment to excellence in various professional environments.
Experience
Social Media Manager | Executive Assistant | Rental Operations
Elite Realty Michigan · 2023 — 2026Provided comprehensive executive, marketing, and rental management support to enhance brand visibility and streamline operations. Handled social media management and lead generation, posting daily content on Facebook, and promoting property listings and related events through targeted ad campaigns. Engaged with community and investor groups to prospect buyers, sellers, and generate inbound inquiries while executing structured outreach for expired listings. Maintained CRM accuracy through tracking responses and managing email and SMS communication. Oversaw Airbnb operations, managing rental listings and guest communication including cleaning schedules and satisfaction monitoring.Collaboration & Partnership Management Assistant
Abir (Beauty and Wellness Influencer) · 2024 — 2025Managed email and inbox for collaboration inquiries, ensuring organization and prioritization of communications. Proactively reached out to brands for partnership opportunities, tracked negotiations, and maintained detailed records of outreach efforts. Assisted in organizing media kits and campaign materials while analyzing collaboration performance for future improvement.Live Business Listings, Admin & Marketing Support
Michigan Business Group · 2023 — 2025Conducted and managed live listings for businesses, presenting details clearly and effectively while responding to inquiries post-listing. Organized administrative details and maintained updated records and databases. Contributed to marketing efforts by creating promotional content and engaging potential buyers through social media.General Virtual Assistant
JMZ Management LLC · 2017 — 2025Managed daily operations in property management by addressing tenant inquiries and coordinating maintenance requests. Oversaw financial processes including rent collections and invoicing within platforms like HubSpot and PandaDoc. Provided executive support by organizing appointments, communications, and documentation to maintain CRM accuracy and streamline operations.Administrative Support (Project-Based)
Icon Aesthetic MI · 2024 — PresentAssisted in promoting a live online voting campaign while supporting outreach efforts for voter engagement. Managed the transfer of patient contacts between systems, ensuring accuracy and confidentiality. Created organized Excel listings for services to maintain clear pricing information and provided general administrative updates on task progress.Inside Sales Agent
Century 21 · 2014 — 2017Focused on generating and nurturing real estate leads through cold calls and email campaigns. Supported agents by scheduling appointments and maintaining a well-documented CRM system for tracking communication history and client status. Enhanced client relationships through professional service and consistent follow-up.Product & Sales Manager
CSRi Contact Services · 2012 — 2014Led a sales team to achieve performance targets while conducting coaching sessions and evaluating call performance. Implemented sales strategies suited to high-potential market segments and monitored productivity metrics. Fostered strong customer relationships through effective feedback and service delivery.Product & Sales Specialist
GoNutrients · 2011 — 2012Conducted market research to identify customer needs and developed product roadmaps that aligned with business objectives. Launched new products while collaborating with sales and marketing teams to refine strategies. Monitored KPIs to assess product performance and enhance user experience.Sales Support
TeleDevelopment Services Inc · 2010 — 2011Strengthened the sales pipeline and improved operational efficiency by managing inbound and outbound leads. Coordinated with account executives to ensure a smooth handoff of qualified leads and maintained organized customer records for accurate reporting.Outbound Sales Specialist
Pacific Hub · 2008 — 2010Conducted high-volume outbound calls to business clients and generated qualified leads for senior sales teams. Maintained accurate records in the CRM system and scheduled follow-ups to advance opportunities, contributing directly to revenue growth.Key Account Specialist
Unilever · 2007 — 2008Managed relationships with retail chains and distribution partners to drive revenue for Unilever’s product portfolio. Conducted business reviews to assess performance and create joint business plans, ensuring consistent communication and collaboration.Key Account Specialist
San Miguel Brewery · 2005 — 2007Oversaw territory management for sales operations surrounding the brewery's products. Developed strategic sales plans and nurtured relationships with retail and hospitality clients while executing promotional campaigns to boost visibility.Data Analyst
Accenture Philippines · 2002 — 2005Handled insurance claims processing, ensuring compliance and accuracy while coordinating with internal teams for required documentation. Identified and resolved discrepancies, contributing to improved operational efficiency within high-volume claims processing.
Skills & Expertise
Education
- Bachelor of Arts Interdisciplinary StudiesAteneo De Zamboanga University · 1998 — 2002