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Nikhil K. — Junior Conversion Copywriter & Marketing Strategist from India

Nikhil K.

Junior Conversion Copywriter & Marketing Strategist

India 1-2 years
Open to offersNew to Platform
Languages
English
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About

Nikhil K. is a Conversion Copywriter & Strategist with over two years of direct industry experience creating and optimizing direct-response campaigns across email and paid social channels. Working as a freelancer since January 2025, he has delivered measurable results, including generating $8K–$9K in direct revenue from a single email campaign and achieving up to 13% conversion rates. Nikhil applies audience research and buyer psychology to craft persuasive messaging and call-to-action strategies, iteratively improving copy performance through data-driven analysis and creative testing frameworks. He has developed and executed creative strategies for email funnels, sales campaigns, Meta ad copy, VSL scripts, and website content, working closely with clients to enhance campaign effectiveness across digital marketing channels.

Experience

  • Freelance Conversion Copywriter & Strategist

    Remote · 2025 — Present
    Crafted impactful email campaigns utilizing direct-response copywriting, which generated significant revenue from a single campaign. Evaluated campaign performance data to attain conversion rates reaching up to 13% through effective messaging and refined CTAs. Formulated creative strategies for various content types including email funnels, sales emails, ad copy, VSL scripts, and website copy in alignment with client offers. Performed audience research to uncover objections and enhance message-market alignment. Improved campaign effectiveness using iterative copy optimization within creative testing frameworks. Worked closely with clients to effectively position offers and boost conversion rates.

Skills & Expertise

Education

  • Bachelor of Commerce (B.Com)
    Institution not specified · — — 2025

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