Nina B.

Nina B. is a Ph.D.-qualified leader in the AgTech industry, serving as the Head of Research and Innovation & Quality at It's Fresh. With a background in agricultural science, Nina excels in post-harvest technology and plant physiology, translating complex scientific concepts into commercially successful solutions. She drives innovation from concept through commercialization, enhancing quality management and ensuring regulatory compliance within agricultural and food value chains. Her strategic leadership involves designing research programs, building strategic partnerships, and advising on scientific strategy. At It's Fresh, she defines the research and technology roadmap, explores emerging technologies, and aligns multidisciplinary projects with business goals. Nina also leads product development and packaging innovation efforts, applying material science to improve product performance and sustainability. Her role includes managing the Quality Management System and ensuring adherence to food safety and regulatory standards. Her contributions extend to customer engagement, where she communicates the business benefits of company technologies through scientific validation.