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Nizreen O. — Senior Marketing and Business Development Manager from Malaysia

Nizreen O.

Senior Marketing and Business Development Manager

Malaysia 3-6 years
Open to offersNew to Platform
Languages
EnglishMalay
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About

Noor N. is an accomplished professional with over two decades of extensive experience in management, focusing on business development, partnerships, and marketing. As a versatile professional, she has held pivotal roles in industries including government, e-ticketing, and performing arts. Most recently, she served as Head of Marketing & Business Development at Tetra Digital Sdn. Bhd., where she spearheaded the marketing plan for a new e-ticketing app, developed partner proposals, and executed digital marketing strategies. Noor excelled as a Business Development Manager at We Tix Sdn. Bhd. and FX DFTZ E-Services, orchestrating partnerships and integration processes. She has a demonstrated proficiency in negotiation, communication, and event management. Her tenure at Dewan Filharmonik Petronas saw her managing sponsorships and international arts collaborations. Noor's academic foundation in International Hospitality and Tourism Management from the European University in Switzerland complements her professional pursuits.

Experience

  • Head of Marketing & Business Development

    TETRA DIGITAL SDN. BHD. · 2024 — 2025
    Developed and executed a thorough marketing plan and budget for a new e-ticketing app service aimed at increasing brand awareness and user acquisitions. Managed the onboarding process for business service partners tailored to their specific needs. Oversaw the implementation of digital marketing campaigns across multiple channels including social media and search engines. Handled negotiations and maintained relationships with partners to secure sponsorship and exclusive ticketing deals. Conducted market research and competitor analysis to identify opportunities for growth.
  • Business Development Manager

    WE TIX SDN. BHD. · 2024 — 2024
    Focused on identifying and onboarding new business partners for collaborations with the We Tix e-ticketing platform. Conducted market research to explore new opportunities and engaged in negotiations with potential partners. Customized proposals and presentations in alignment with the specific needs of business partners. Monitored all stages of the onboarding process from prospecting to final agreement. Served as the main contact for professional coordination between partners and the technical team.
  • Business Development Manager

    FX DFTZ E-SERVICES (M) SDN. BHD. (FUSIONEX GROUP) · 2020 — 2024
    Cultivated and maintained relationships with clients of the Digital Free Trade Zone Platform (DFTZ), primarily from logistics companies and customs agencies. Researched potential users and prepared onboarding presentations. Collaborated closely with operations and technical teams for system demonstrations and training sessions. Managed the onboarding activities, ensuring a smooth integration process for new users. Directed billing and collections for DFTZ businesses, including data analysis and payment follow-ups.
  • Project Manager (Project Basis)

    ASQUIRE SDN. BHD. (REIMAGINE MUSIC FESTIVAL 2019) · 2019 — 2019
    Handled overall project management for the Reimagine Music Festival in Kuala Lumpur and Penang. Planned marketing activities and online campaigns to enhance ticket sales while building industry connections. Secured corporate sponsorships by preparing customized proposals and managing negotiations. Developed marketing materials and coordinated with designers and artists to ensure consistency. Managed public relations activities for the orchestra during their stay in Malaysia and handled logistics for the event.
  • Project Manager (Project Basis)

    DIVERSECITY KL INTERNATIONAL ARTS FESTIVAL 2018 · 2018 — 2018
    Planned and managed marketing campaigns to boost ticket sales while engaging with potential corporate sponsors. Developed and negotiated sponsorship proposals to secure partnerships. Produced marketing content and presentations for outreach. Organized manpower, collaborating with educational institutions for recruiting interns and providing training for festival preparation.
  • Marketing Manager

    THETA EDGE BERHAD · 2015 — 2017
    Drafted business proposals for a new online e-commerce marketplace, covering aspects such as content development and vendor onboarding. Developed business plans and marketing presentations for onboarding roadshows. Contributed to marketing strategies and conducted presentations for potential merchants and partners. Managed PR and advertising activities and coordinated nationwide road shows.
  • Education, Marketing & Events Manager

    ALBUKHARY FOUNDATION – ISLAMIC ARTS MUSEUM MALAYSIA (IAMM) · 2008 — 2015
    Oversaw daily operations for Marketing & Events as well as the Customer Service and Education Department at IAMM. Planned event management activities for exhibition launches and educational outreach programs. Managed fundraising initiatives and negotiated sponsorship deals. Established communication with sponsors, arts organizations, and government authorities.
  • Executive, Sponsorship – Business Development

    DEWAN FILHARMONIK PETRONAS, KUALA LUMPUR · 2007 — 2008
    Sourced corporate sponsorships and partnerships, preparing proposals and maintaining communication with potential sponsors. Provided hospitality services during performances and oversaw the organization of international tours for the orchestra.
  • Executive, Concert and Venue

    DEWAN FILHARMONIK PETRONAS, KUALA LUMPUR · 2002 — 2007
    Managed Front of House operations for events and performances, focusing on staff training and performance evaluation. Prepared budgets for Front of House operations and coordinated special arrangements for VIP visits.
  • Assistant Sales Account Manager

    BERJAYA GROUP (BERJAYA HOTELS & RESORTS) · 2000 — 2002
    Worked on generating business and maintaining relationships with corporate and government clients. Assisted event organizers at operations levels for various events held at the group's hotels and resorts. Developed presentations and managed event coordination.

Skills & Expertise

Education

  • Bachelor of Science in International Hospitality and Tourism Management
    European University, Montreux · 1998 — Present
  • Higher Diploma in Hospitality and Tourism Management
    Swiss Hotel Management School, Montreux · 1997 — Present
  • Diploma in Hotel Management
    Universiti Teknologi MARA (UiTM), Shah Alam, Selangor · 1996 — Present
  • Sijil Pelajaran Malaysia (SPM)
    Sek. Men. Puteri Wilayah, Kuala Lumpur · 1992 — Present

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