Normie L.
Open to offersNew to PlatformPortfolios
About
Normie U. is an accomplished SEO Specialist and Content Writer with extensive experience in enhancing online visibility and lead generation for businesses. With expertise in SEO strategies, she excels at website optimization and campaign management to boost search rankings and drive traffic. Normie has a proven track record in industries like physiotherapy and law, where she implemented content management strategies that align with business objectives. Her proficiency in tools such as Go High Level for CRM and funnel automation allows her to streamline processes effectively. In previous roles at Revamp Physiotherapy and ActiveChef as an SEO Article Writer, she successfully optimized content for search engines by researching keywords and improving internal linking, thereby enhancing SEO performance. Additionally, Normie specializes in local citations and blog optimization to bolster local business visibility, ensuring long-term growth and success. Fluent in both English and Filipino, she holds a Bachelor of Public Administration and is well-versed in using platforms like WordPress, Google Analytics, and Moz. Normie remains dedicated to staying current with SEO trends and social media algorithms to deliver impactful digital marketing solutions.
Experience
SEO Article Writer
ActiveChef · 2026 — 2026Conducted keyword research and analyzed search intent to generate SEO-friendly content aligned with business objectives. Crafted, edited, and optimized blog articles in adherence to on-page SEO best practices, enhancing organic search rankings. Produced engaging and accurately structured content, integrating target keywords effectively. Updated existing articles to improve internal linking, metadata, and readability for stronger SEO performance. Collaborated with SEO strategists and content teams on content calendars, publishing schedules, and article performance monitoring.SEO and GHL Expert
Revamp Physiotherapy · 2024 — 2025Specialized in GHL integration, setting up CRM systems, and developing forms and funnels to enhance business operations. Created and managed automation systems to boost efficiency. Engaged in social media management to elevate brand presence and foster audience interaction. Implemented SEO strategies aimed at improving website visibility via local citations and blog optimization.Assistant Blog Writer
Law Firm of Bryan Fagan · 2023 — 2025Conducted keyword research for content optimization and developed creative blog post ideas relevant to trending topics. Composed informative blog posts according to predefined guidelines while ensuring accuracy through thorough fact-checking. Optimized posts for SEO with appropriate keyword integration and metatags, and proofread content for clarity and grammar. Collaborated with team members for feedback and revisions, and formatted blog posts for publication via content management systems such as WordPress.SEO Specialist and SMM
Physiotherapy Marketing · 2023 — 2024Executed keyword research to find high-value keywords for content and social media optimization. Produced engaging content such as blog posts, articles, website copy, and social media posts, ensuring alignment with SEO best practices. Developed a social media content calendar for strategic posting and created multimedia social media posts. Monitored audience interactions on social platforms and collaborated with the team to enhance content visibility and traffic through cross-promotion.
Skills & Expertise
Education
- Bachelor of Public AdministrationDavao del Norte State College · 2015 — 2019