Omoniyi J.
Mid-Level Digital Marketing Specialist
Open to offersNew to PlatformAbout
Joshua O. is a seasoned E-mail Marketing & Content Strategy Professional based in Abuja, Nigeria, with over three years of extensive experience in digital marketing across diverse industries. Renowned for his ability to drive tangible business results, he has successfully engineered a 25% increase in website traffic, a 30% rise in campaign engagement, and a 20% boost in conversion rates. At Gymshark, a global fitness apparel brand, Joshua elevated online visibility and search engine rankings through precise SEO Writing practices. His tenure as a Social Media Manager at Jumik Farms Holdings saw him enhance awareness for livestock management, leveraging content marketing to spotlight agricultural advancements. In his role at Revolut, a leading fintech company, Joshua optimized Content Marketing strategies that improved lead generation by 25% and conversion rates by 20%. His qualifications include certifications in HubSpot Content, Email, and Social Media Marketing, complemented by his academic background in Project Management from the Federal University of Technology, Minna, Nigeria.
Experience
Content Writer
Gymshark · 2023 — 2024Created diverse content that contributed to a 25% increase in website traffic; applied effective SEO strategies resulting in a 20% enhancement in search engine rankings. Worked alongside the marketing team to refine brand messaging, achieving a 30% higher engagement rate on targeted campaigns. Launched a content analytics program to analyze audience preferences, resulting in a more customized content strategy and a 10% improvement in content efficacy.Social Media Manager
Jumik Farms Holdings · 2022 — 2023Delivered content marketing services for a non-profit initiative, enhancing awareness for livestock management best practices in Nigeria. Researched case studies and current events, producing 10 blog posts that highlighted key issues in international bull-fattening techniques. Designed and executed social strategies to promote agri-fintech services while collaborating with cross-functional teams to enhance brand visibility.Social Media Manager
Revolut · 2021 — 2022Oversaw extensive content marketing campaigns, leading to a 25% increase in lead generation. Utilized a data-driven approach to enhance campaign performance, achieving a 20% boost in conversion rates. Efficiently managed large-scale paid search campaigns for various clients, surpassing key performance indicators (KPIs) and accomplishing a 20% increase in ROI. Evaluated and refined content strategies to enhance traffic efficiency, resulting in a 25% increase in leads and a 20% rise in conversion rates.
Skills & Expertise
Education
- Bachelor's Degree in Project ManagementFederal University of Technology · 2016 — 2021
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