Rendi E.
Senior Product Manager
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About
Rendi E. is a seasoned commercial leader with over 30 years of experience in the pharmaceutical and medical device industries. He has a proven track record in sales, product management, business development, and brand building. At PT. PRINDO, Rendi engaged hospital and clinical stakeholders to enhance product positioning and consistently met sales targets. As a Product Manager at PT. S3 Farma, he developed marketing strategies that achieved the annual sales budget through effective promotional campaigns and key opinion leader engagement. Previously at PT. Vitabiotics Utama Indonesia, Rendi supervised sales teams across multiple regions, driving performance improvement and customer base expansion. He has led marketing execution and nationwide campaigns with PT. Millenium Pharmacon International, Tbk, and achieved 115% of sales targets while launching new products at PT. Zambon Indonesia. Rendi's strengths in strategic planning, sales leadership, and market analysis have been instrumental in his career progression from a junior product manager to high-level management roles. His educational background includes a diploma in Environmental Health from the Health Department of Indonesia.
Experience
Product Consultant
PT. PRINDO · 2023 — 2024Engaged hospital and clinical stakeholders to present and position products while contributing to scientific events to enhance brand visibility and consistently meet sales targets.Product Manager
PT. S3 Farma · 2022 — 2023Developed marketing strategies and product forecasts to achieve the annual sales budget, managed promotional campaigns, and ensured effective implementation of all national programs.Area Field Manager
PT. Vitabiotics Utama Indonesia · 2021 — 2022Supervised sales teams across multiple regions and oversaw their performance while expanding the customer base and improving sales output.Product Executive Supervisor
PT. Millenium Pharmacon International, Tbk · 2018 — 2020Led nationwide marketing execution, conducted product training, and evaluated team performance.Product Manager
PT. Hikmah Cipta Perkasa · 2013 — 2015Developed comprehensive marketing plans and ensured KPI alignment to achieve sales objectives.Sales Manager
PT. Starnegy Indonesia · 2011 — 2013Directed sales operations while building partnerships with key vendors and clients.Sales & Promotion Manager
ELBE-S Steak and Ribs · 2010 — 2011Enhanced service quality and customer satisfaction through training and promotion strategies.Group Product Manager
PT. Galenium Pharmasia Laboratories · 2009 — 2010Oversaw a team of Product Managers and drove strategy across ethical and OTC portfolios.Product Manager
PT. Zambon Indonesia · 2007 — 2009Achieved sales targets while successfully launching NSAID and hepatic products.Product Manager
PT. PharmaLink · 2001 — 2007Led marketing efforts and orchestrated nationwide campaigns, consistently exceeding sales goals.Junior Product Manager / Area Manager / Medical Representative
PT. Gala Djaja Raya (Zambon Group) · 1992 — 2001Progressed from a field role to management and won national awards for sales and presentation.
Skills & Expertise
Education
- Diploma (D3) in Environmental HealthHealth Department of Indonesia