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Rocio A. from Argentina

Rocio A.

Argentina 2-3 years
Open to offersNew to Platform
Languages
SpanishEnglish
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About

Rocío A., a seasoned Community Manager and Digital Marketing Specialist, has been working independently for over three years, managing social media accounts across diverse sectors such as healthcare, beauty, construction, automotive, kinesiology, sports, and acrobatics from her remote base in Argentina. With expertise in content strategy for Instagram, creative production of Reels, and management of Meta Ads, she achieves significant organic growth in reach and follower count, evidenced by a notable increase from 2,000 to 10,000 followers within six months for one account. Her academic background in Environmental Management and Community Management from UTN complements her professional activities. Rocío also contributes to environmental education and waste management programs and serves as a departmental advisor at Universidad Nacional del Sur. Proficient in tools like Meta Business Suite, Meta Ads Manager, and Canva, she excels in crafting and executing monthly content strategies, detailed analytics reporting, and engaging social campaigns.

Experience

  • Professional Internship

    GIRSU – UNS · 2023 — Present
    Developed training programs and environmental awareness plans. Contributed to the waste management program.
  • Departmental Advisor

    Depto. de Química – Universidad Nacional del Sur · 2023 — Present
    Represented the student body before the Department. Engaged in decision-making and addressed institutional problem resolution.
  • Community Manager

    Freelance · 2022 — Present
    Handled comprehensive management of Instagram accounts in the health and beauty, construction, automotive, kinesiology, sports, and acrobatics sectors, including Bahía UNO Club. Developed and implemented monthly content strategies consisting of editorial calendars, copywriting, CTAs, and hashtags. Oversaw production and creative direction of Reels, including scripting, narrative structure, and filming guidelines. Managed Meta Ads campaigns on Facebook and Instagram with a focus on segmentation, optimization, and reporting results. Compiled monthly analytical reports utilizing data from Meta Business Suite and Metricool.

Skills & Expertise

Education

  • Bachelor's Degree in Environmental Management
    UTN · — — 2026
  • Diploma in Paid Media Management
    UTN · — — 2026
  • Expert in Graphic Design
    UTN · — — 2026
  • Diploma in Community Management and Digital Marketing
    UTN · — — 2025
  • Operator of Marketing and Digital Sales Tools
    Espacio HUB · — — 2024
  • Associate's Degree in Environmental Studies
    Universidad Nacional del Sur · 2019 — 2023