Samer S.
Senior Sales Director
Open to offersNew to PlatformLanguages
EnglishArabic
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About
Samer S. is a seasoned Sales Director specializing in the GCC region with over 18 years of experience in Real Estate, Telecommunications, and Advertising. His tenure includes achievements such as surpassing sales targets by 200% at Hyde Park Developments and closing deals exceeding AED 174M at DAMAC Properties. Samer has demonstrated exceptional leadership in building and managing sales teams, notably maintaining a team of 10 to consistently exceed targets. Specializing in off-plan sales and broker network expansion, he has successfully grown a network of over 120 active brokerage firms. His strategic skill set includes SPIN Selling certification and CRM proficiency across platforms like Salesforce and Odoo. Based in Dubai, Samer is open to leading sales initiatives across the GCC as a Sales Director or Head of Sales.
Experience
Sales Manager
Sobha Realty · 2026 — PresentManage off-plan sales for Sobha's portfolio in Dubai and Abu Dhabi, overseeing HNWI and broker-sourced pipelines to meet revenue targets. Provide advice to investors regarding pricing, payment plans, and ROI on strategic projects while collaborating with developer stakeholders to finalize compliant deals. Activate the broker network through daily reporting, unit marketing, and broadcast campaigns to enhance lead generation and closure rates.Senior Sales Manager
Binghatti Developments · 2024 — 2026Oversee direct and international off-plan sales for a clientele of high-value UAE and international clients, progressing through the sales pipeline to achieve quarterly and annual revenue goals. Offer guidance on pricing and payment structures, ensuring compliance during deal closures through coordination with internal stakeholders and brokers.Sales Director
Reef Luxury Developments · 2023 — 2024Lead a senior sales team of 10 to exceed annual targets within budgetary constraints, responsible for the complete recruitment, training, and coaching process. Coach team members on broker network expansion while tracking KPIs, managing conflicts, and providing feedback. Develop and maintain a partnership channel with over 120 active brokerage firms in Dubai, contributing to significant revenue through co-selling and joint campaigns.Senior Relationship Manager
DAMAC Properties · 2022 — 2023Achieved over AED 174M in deal volume while meeting 90% of the annual target within a high-volume environment, managing the entire sales cycle from prospecting to closing. Cultivated a portfolio of HNWIs and corporate investors, enhancing account value and expanding the client base through personalized advisory services. Fostered long-term client relationships that resulted in repeat business and referrals.Property Sales Consultant
Primo Capital Real Estate · 2021 — 2022Exceeded 150% of the annual sales target, closing AED 12M in a single month achieved through proactive lead generation, viewings, negotiation, and rapid deal closure. Achieved a top-three ranking among sales managers and secured the highest sales volume for the East Project. Recognized as Top Achiever for two consecutive quarters due to ongoing overachievement.Senior Sales Manager
Coldwell Banker · 2020 — 2021Conduct lead qualification, property viewings, offer negotiations, and completed transactions across residential and investment sectors. Provide client advisement using current market analysis and regulations while managing CRM databases and cultivating long-term relationships to drive repeat business and after-sales support.Sales Manager
Hyde Park Developments · 2019 — 2020Achieved 200% of the annual target, leading a senior team across multiple regions. Responsible for recruiting, training, and coaching while managing the sales budget and setting objectives for both individuals and the team. Instructed the team on broker network expansion and enhanced performance using KPI tracking and structured recognition efforts.Sales Supervisor
M2 Developments · 2018 — 2019Recognized as Top Achiever twice, consistently placing within the top five in 2019. Managed the complete sales process with over 25 brokerage firms and collaborated with the marketing team on the annual go-to-market strategy.Senior Property Consultant
RE/MAX · 2017 — 2018Facilitated rental, purchase, and sale transactions through property analysis, viewings, and negotiations of contracts. Ensured full legal compliance while preparing essential documentation and advising sellers across various property types.Commercial Director (Concurrent Consulting)
B1 Creative Studio · 2017 — 2018Developed marketing and sales teams, created training programs focused on strategy and client engagement, and drove results for BTL campaigns across Egypt and Oman.Brand Partnerships & Development Manager
Square Cube Communications · 2015 — 2017Led BTL campaigns and in-mall activations at major retail destinations in Cairo, managing client relationships and implementing a segmentation strategy.Brand Partnerships & Development Manager
Boomerang · 2013 — 2015Executed BTL outdoor and in-mall media campaigns at significant retail locations in Cairo, coordinating production activities and managing client relations.Senior Corporate Sales Executive
e& (Etisalat Telecommunications) · 2011 — 2013Managed over 120 corporate key accounts, leading to substantial growth in corporate revenue through account expansion and loyalty initiatives.Corporate Sales Executive
e& (Etisalat Telecommunications) · 2009 — 2011Achieved sales targets through new customer acquisitions and maintained client loyalty with structured relationship management.Business Development Executive
Beholdings · 2007 — 2009Identified and established business relationships with potential clients across corporate and SME segments.
Skills & Expertise
Education
- Bachelor of Mass Communication, Integrated Marketing CommunicationMisr International University (MIU) · 2002 — 2006
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