Sheikh A.

Oversaw the management and optimization of Google Ads campaigns across various formats including Search, Display, Video, and Performance Max. Executed campaigns within Meta Business Suite on Facebook and Instagram, incorporating audience targeting, retargeting, budget allocation, and A/B testing. Developed campaigns through LinkedIn Campaign Manager for B2B lead generation. Monitored paid media budgets and key performance indicators such as CTR, CPC, CPA, ROAS, Conversion Rate, and ROI. Implemented and troubleshot Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Pixel, and conversion tracking methods. Utilized HubSpot CRM for managing leads, tracking customer journeys, and setting up marketing workflows. Engaged with Display & Video 360 (DV360) and Campaign Manager 360 (CM360) for managing campaigns and generating reports. Analyzed campaign data to derive actionable insights for optimization and growth. Conducted SEO audits, keyword research, technical SEO analysis, content optimization, and competitor research employing tools like Ahrefs and SEMrush. Compiled detailed performance reports with actionable recommendations to enhance lead quality, CPA, and overall ROI. Leveraged Cloud Code for automating campaigns, optimizing workflows, and executing performance-related tasks.

Executed comprehensive SEO audits and implemented strategies for on-page, off-page, and content optimization. Conducted keyword research using Ahrefs, SEMrush, and Ubersuggest to enhance organic rankings. Managed Google Ads and Meta Ads campaigns aimed at increasing website traffic, leads, and conversions. Utilized Google Tag Manager (GTM), Google Analytics (GA4), and conversion tracking tools. Designed and implemented social media marketing campaigns across various platforms. Assessed campaign performance and optimized strategies based on KPIs including CTR, CPC, CPA, and Conversion Rate. Conducted competitor analysis to construct effective digital marketing strategies aimed at improving business outcomes.

Performed extensive SEO audits and developed on-page and off-page optimization strategies. Managed Google Ads (Search, Display & Video) alongside Meta Ads campaigns to drive traffic and lead generation. Engaged in keyword research utilizing Ahrefs, SEMrush, and Ubersuggest. Implemented Google Tag Manager (GTM), Google Analytics 4 (GA4), and tools for conversion tracking. Monitored campaign performance using metrics such as CTR, CPC, CPA, and Conversion Rate, implementing data-driven optimizations accordingly. Planned and executed social media campaigns across multiple channels. Prepared detailed reports on campaign performance and conducted competitor analysis to refine marketing strategies.

Assisted in conducting on-page SEO tasks, including keyword research and content optimization. Supported the setup and monitoring of Google Ads and Meta Ads campaigns. Created and scheduled social media posts across various platforms. Monitored website analytics through Google Analytics. Conducted competitor research and generated basic marketing reports.