4 viewsTalent
Sumia R. — Junior Social Media Strategist from Pakistan

Sumia R.

Junior Social Media Strategist

Pakistan Less than 1 year
Open to offersNew to Platform
Languages
EnglishUrdu
Video Introduction
No video introduction yet
The candidate has not added a video.
Contact information and social networks are private. Connect to unlock.
Hidden

Portfolios

1 items
Sign in as an employer to view portfolio files

About

Sumia R. is an accomplished Social Media Strategist specializing in structured content systems and digital engagement. At Easy Clean, she executed a project-based role where she developed a 12-week content calendar aligned with business goals and established core content pillars focused on raising awareness, education, and promoting eco-friendly services. Her efforts in crafting messaging around smart booking solutions enhanced the platform's visibility and engagement levels. At Gravity Grill, Sumia played a pivotal role in shaping the restaurant's brand identity and positioning. She defined the target audience, captured the desired tone of voice, and directed the content strategy. Her work ensured consistency across social media channels, amplifying brand recognition through solid visuals and communication. Sumia's expertise extends to Content Planning & Calendar Development and the use of tools like Canva to support her strategic initiatives.

Experience

  • Social Media Strategist

    EASY CLEAN
    Created a 12-week content calendar aligned with business objectives. Established core content pillars focusing on awareness, education, and service promotion. Developed messaging that highlighted eco-friendly services and smart booking solutions, while organizing platform-specific content to enhance visibility and engagement.
  • Social Media Strategist

    GRAVITY GRILL
    Formulated brand identity and positioning for a restaurant concept. Identified target audience, tone of voice, and content direction. Designed content themes and messaging style tailored for social media, ensuring visual and communication consistency for effective brand recognition.

Skills & Expertise

Education

  • Bachelor of Education
    Riphah International University Islamabad · 2023 — 2025
  • MSc Physics
    AIOU · 2019 — 2021

Photos

1 photos

Interested in this professional?

Sign in as an employer to save this profile or invite Sumia R. to a job.

Sign in as an employer