Tsitsi T.
Mid-Level Social Media Manager
Open to offersNew to PlatformPortfolios
About
Tsitsi T. is a seasoned Social Media Manager and Virtual Assistant, specializing in boosting small businesses in the retail, fashion, and service industries. With a keen focus on content strategy, she effectively manages multi-platform campaigns that drive engagement and lead generation. Since May 2020, Tsitsi has excelled in crafting audience-focused messaging, scheduling compelling content, and optimizing Meta advertising campaigns, achieving up to 200% growth in client engagement. Her expertise extends to building automated workflows through Meta Business Suite and providing essential customer support. Prior to her current role, Tsitsi gained valuable sales experience as a Consultant at Mass Discounters, where she leveraged her CRM management skills to achieve significant contract growth, earning notable recognition. She holds a Bachelor of Commerce in Marketing from Midlands State University and is credentialed in Google Digital Marketing and HubSpot Social Media Management. Her adept use of creative tools like Canva and CapCut further amplifies her ability to deliver visually impactful content.
Why hire me
You should hire me because I bring a combination of sales experience, hands-on digital marketing expertise and a strong ability to learn and adapt. I spent several years in sales, which taught me how to understand customers, communicate value, handle objections and focus on results. I later transitioned into digital marketing and built practical experience in social media management, content creation, SEO, lead generation, paid advertising and local marketing. I am comfortable working with tools such as Canva, CapCut, WordPress, Meta Business Suite and AI tools including ChatGPT. I am resourceful, self-motivated and comfortable learning new platforms and processes independently.
Experience
Social Media & Copywriting Support for Small Businesses
Self Employed · 2020 — PresentOversaw social media management, content creation, and digital support for various small businesses in the retail, fashion, and service industries. Developed and implemented comprehensive multi-platform content strategies, crafted audience-centric messaging, and created graphics, videos, and captions for platforms including Facebook, Instagram, and LinkedIn. Established and optimized Meta ad campaigns for brands, constructed automated posting systems using Meta Business Suite, and engaged with followers to enhance trust and retention while providing basic customer support.Sales Consultant
Mass Discounters · 2013 — 2020Surpassed sales targets through a consultative selling approach based on customer behavior analysis. Fostered long-term customer relationships via proactive communication while managing contract renewals and customer data using SAP Sales Cloud CRM.Instore Promoter
Leegra Marketing · 2011 — 2013Enhanced brand visibility and daily sales through targeted in-store activations and live product demonstrations. Recognized with the Top Promoter Award for three consecutive months due to exceptional performance exceeding campaign key performance indicators.
Skills & Expertise
Education
- Bachelor of Commerce, Major (Marketing)Midlands State University · 2006 — 2009
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