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Udari L. — Senior Commercial Analytics & Revenue Strategy Manager from Sri Lanka

Udari L.

Senior Commercial Analytics & Revenue Strategy Manager

Sri Lanka 6+ years
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About

Udari L. is an accomplished Commercial Analytics & Revenue Strategy Manager with over nine years of hands-on experience spanning Finance, Market Research, Sales Operations, and Business Intelligence across industries such as FMCG, telecommunication, decorative paints, logistics, and information technology. CIMA-qualified and holding an MBA, Udari specializes in advanced data analytics using Python, SQL, Power BI, and Azure, consistently delivering revenue forecasting, KPI management, and commercial insights for executive decision-making. At PepperCube Consultants, she led quantitative and qualitative research projects, managed analytics teams, and achieved measurable growth for clients through data-driven market expansion strategies. Her roles at Retail Information Technologies included sales pipeline optimization, ERP implementation support, and digital lead generation, directly impacting sales growth and operational efficiency. Udari’s expertise is further demonstrated through contributions to financial reporting, variance analysis, and process optimization within the freight sector at Damco Lanka.

Experience

  • Research Manager

    PepperCube Consultants Pvt. Ltd. · 2023 — 2025
    Oversaw the execution of four comprehensive monthly market research and analytics projects each year, focusing on FMCG, Telecommunication, and Decorative Paints sectors. Developed both quantitative and qualitative research frameworks for analyzing datasets comprising over 5,000 respondents, presenting results through executive-level Power BI dashboards. Provided insights on pricing and market expansion, aiding in revenue growth for significant client accounts. Collaborated with over ten cross-functional team members in field operations, data processing, and analytics to ensure timely project completion. Enhanced client retention to 95% via structured reporting, stakeholder communications, and performance tracking.
  • Sales & Marketing Operations Manager

    Retail Information Technologies Pvt. Ltd. · 2019 — 2023
    Achieved a 10% increase in year-over-year sales by implementing structured KPI performance management and optimizing the sales pipeline. Created and deployed revenue tracking dashboards utilizing Power BI and Advanced Excel to enhance forecast accuracy and transparency in management reporting. Established a system for monitoring the sales pipeline, which improved visibility on conversion rates and deal velocity. Participated in ERP and software implementation alongside client onboarding to boost operational efficiency, while also managing digital lead generation efforts to elevate qualified lead inflow and sales conversion rates.
  • Assistant Sales & Marketing Manager

    Retail Information Technologies Pvt. Ltd. · 2019 — 2021
    Compiled MIS reports and prepared financial performance dashboards. Assisted in budgeting and managed revenue tracking activities. Coordinated the execution of cross-functional projects and oversaw key client accounts.
  • FINOPS Executive

    Damco Lanka Pvt. Ltd. (A.P. Moller Maersk Group) · 2018 — 2019
    Conducted gross profit analyses for Sea and Air Freight divisions, informing margin optimization decisions. Oversaw accounts payable and receivable to ensure compliance while maintaining cash flow stability. Carried out financial variance analyses and prepared monthly reports for management. Contributed to a reduction in operational costs by 20% through process optimization and enhanced financial controls.
  • Business Development Executive

    Retail Information Technologies Pvt. Ltd. · 2016 — 2018
    Sought out and developed channels for new client acquisition. Assisted in documenting business processes and managing CRM tracking efforts. Supported various strategic marketing initiatives.

Skills & Expertise

Education

  • MBA
    University of West London, UK · — — 2018
  • BSc (Hons) Chemistry
    The Open University of Sri Lanka · — — 2015
  • CIMA (Finalist Level)
    CIMA (UK) · — — 2014

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