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African Soul International
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Job Overview

As an Ads Manager in a Remote capacity, you will play a crucial role in driving our advertising strategy and ensuring optimal performance. We are looking for a knowledgeable professional who can create effective ads, analyze their performance, and optimize for a 3:1 return on ad spend.

What You'll Do

  • Develop and implement advertising campaigns across various platforms to maximize reach and engagement.
  • Analyze ad performance data to identify trends, insights, and areas for improvement.
  • Optimize ad content and targeting strategies to achieve a minimum 3:1 return on ad spend.
  • Collaborate with the marketing team to align ad strategies with overall business goals.
  • Monitor industry trends and competitor activities to inform ad strategy adjustments.
  • Prepare regular reports on ad performance and present findings to stakeholders.

What You Bring

  • Proven experience in ad management with a strong portfolio of successful campaigns.
  • Proficiency in using advertising tools and platforms such as Google Ads, Facebook Ads, or similar.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication skills to effectively collaborate with team members and present findings.
  • A results-oriented mindset focused on achieving and exceeding performance metrics.

Nice to Have

  • Experience with A/B testing and conversion rate optimization.
  • Familiarity with graphic design tools for ad creation.
  • Knowledge of SEO principles and how they relate to ad performance.

Role Details

  • Work Mode: Remote
  • Salary: $3-$5/hr
  • Job Type: Full-time

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