Full-time remote | Philippines preferred | Regular overlap with Australian east coast business hours
Topanga Distribution manages a portfolio of surf, snow and lifestyle brands across Australia and New Zealand, including Roark, Dakine, Xcel, Whitespace, DaFin, Stealth and Slowtide. We’re looking for a hands-on coordinator to turn our marketing calendar into live campaigns across Shopify, social media and email.
What you’ll do
- Keep our Shopify sites current. Update homepage banners, collection imagery and seasonal content using assets supplied by the brands.
- Publish one blog post per week on each brand site. Use brand material and local briefs to develop product guides, launch stories and other relevant articles. Add imagery, search-friendly titles and links to relevant products or collections.
- Build and publish four custom Shopify landing pages per month across the portfolio for priority product launches and promotions. Tailor the layout, copy, imagery and calls to action to each campaign. Check the mobile layout, links and tracking before launch.
- Adapt global brand assets for Australian and New Zealand audiences and for each channel. Maintain each brand’s visual identity and tone.
- Create and schedule 3–5 Instagram posts and 2–3 Facebook posts per brand per week, adapting assets where appropriate. Produce one YouTube edit per brand per month from supplied footage.
- Create original content for Stealth, which Topanga owns, and develop locally relevant content for Xcel and DaFin using briefs, footage and input from the Topanga team.
- Build one consumer Klaviyo campaign per brand per week and one wholesale customer email per brand per fortnight. Check audience segments, links, pricing and mobile layouts before sending.
- Manage the production calendar and report weekly on what went live, what performed and what you’ll improve. Use AI and templates to increase output while checking accuracy and brand fit.
What you’ll bring
- Hands-on Shopify experience publishing blog posts and building campaign pages with theme sections or a page builder. You can structure a page around a clear offer and make it work on mobile.
- Klaviyo experience building, segmenting, testing and scheduling campaigns and interpreting results.
- Strong written English and the ability to switch between distinct brand voices, consumer copy and wholesale communications.
- Strong visual design and practical video editing skills. You’re comfortable with tools such as Canva, Adobe or Figma and CapCut or Premiere.
- An understanding of on-page SEO, e-commerce content and campaign reporting. You can use results to improve the next piece of work.
- Experience working to a marketing calendar across several brands. Surf, snow, apparel, outdoor or lifestyle experience is a plus.