DIANA
Senior Email Marketing Specialist
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About
Diana is an accomplished Email Marketing Specialist and Virtual Assistant based in Jakarta, Indonesia. With a Klaviyo Practitioner Certification, she possesses extensive expertise in email strategy, segmentation, and automation. Her 11+ years of leadership in operations and administration has honed her skills in structured, KPI-driven execution, ready to serve clients in fast-paced environments. Diana expertly handles tools such as Klaviyo and MailerLite for campaign builds and flow structures, as evidenced by her notable work on the MIRA Scent Bar project. Furthermore, her capabilities extend to content calendar planning, copywriting, and CRM & data management. Diana's educational background in Marketing Management from Universitas Kristen Krida Wacana underpins her proficiency in the field. She is open to remote client opportunities, blending her operational discipline with digital marketing acumen.
Why hire me
15 years of operational experience, Admin Staff to Store Manager in 4 years, then Online Sales Supervisor and Operations Coordinator, built on accurate data management, cross team coordination, and ownership of purchasing, pricing, and team performance. In 2026 I added VA/email marketing certification (Klaviyo Practitioner, SGB VA, Growth Lab, Quantum HR), backed by a hands on portfolio in email automation and executive coordination. I work methodically, hold a high bar for accuracy, and take ownership of outcomes, not just tasks. Recognised as Top 5, Speaking Academy 365, for clear communication. I bring low onboarding risk: proven reliability under real business pressure, now applied to a specialized remote/VA context.
Experience
Head Store
PT Nusa Prima Cipta Company · 2014 — 2021Oversaw daily store operations, coordinated staff activities, and prepared performance reports. Additionally, ensured KPI tracking, met deadlines, and maintained cross-team accountability throughout a seven-year period, now applying these operational disciplines to digital client work.
Skills & Expertise
Education
- Bachelor's Degree in Marketing ManagementUniversitas Kristen Krida Wacana · — — 2001
Photos
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