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Graziella K. — Mid-Level Social Media Manager from Philippines

Graziella K.

Mid-Level Social Media Manager

Philippines No experience yet
Open to offersNew to Platform
Languages
EnglishTagalog
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About

Graziella Kate D. is an experienced Content Creator / Social Media Manager with a background in public infrastructure, media and broadcasting, and digital publishing. She has managed social media monitoring and developed multimedia content for organizations like the Department of Public Works and Highways - CAR and Modernbrands Inc. Her scope included producing holiday and event graphics, project videos, procurement updates, and official statements, as well as coordinating with multiple divisions for accurate reporting. In the marketing sector, Graziella Kate D. implemented SEO strategies, managed Meta Boosting campaigns, and analyzed digital metrics to refine campaign approaches. She has also created content calendars, conducted competitor analysis, and produced compelling written and visual content in collaboration with publications such as Tatler and Vogue, demonstrating proficiency in graphic design and video editing.

Experience

  • Information Assistant II / Information Officer I

    Department of Public Works and Highways - CAR · 2025 — Present
    Oversaw social media monitoring and management on platforms such as Facebook, Instagram, and Twitter, tracking tags and mentions while addressing public concerns. Authored and edited articles for newsletters, contributing to both layout and design. Compiled situational reports and shared travel advisories for public awareness, while collaborating with various divisions for accurate information dissemination.
  • Marketing Associate / Social Media Manager

    Modernbrands Inc. · 2024 — 2024
    Generated content for multiple platforms, including conducting on-site photoshoots to create visual media for social media and newsletters. Managed Meta Boosting campaigns by utilizing competitor research to enhance performance. Collaborated with notable publications, such as Tatler and Vogue, to foster brand visibility, while analyzing campaign metrics to optimize marketing strategies.
  • Content Creator/Writer [Media and Broadcasting Internship]

    Herald Express, Baguio · 2023 — 2023
    Produced articles on a variety of topics, demonstrating versatility in writing style while managing social media content to increase engagement. Conducted research and utilized SEO practices to improve content relevance.
  • Content Creator / Copywriter [Digital Publishing Internship]

    Public Information Office · 2022 — 2022
    Led content creation efforts, developing engaging narratives and collaborating with team members to enhance written material. Applied persuasive communication techniques to effectively deliver key messages.

Skills & Expertise

Education

  • BA COMMUNICATION
    Institution not specified · 2019 — 2023

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