Hafsa F.
Senior Social Media Manager
Open to offersNew to PlatformPortfolios
About
Hafsa F. is a seasoned Social Media Manager and Graphic Designer with over five years of expertise strategizing and executing digital campaigns for NGOs, tech companies, and F&B sectors. Based in Lahore, Pakistan, she stands out with her unique skillset in in-house graphic design, utilizing tools like Canva, Adobe Illustrator, and Photoshop for seamless content production. At Minhaj Women League, she manages multi-platform accounts with an audience exceeding 10,000 followers and directs digital campaigns for significant events such as the Annual Seerah Conference. Her role at WeDesignSolutions involved designing high-impact marketing collateral for clients in various domains, resulting in measurable engagement growth. Hafsa's educational background includes a BS in Psychology from Air University, with further studies in Clinical Psychology and Human Resource Management. She holds certifications in professional graphic design and content writing.
Experience
Social Media Manager
WeDesignSolutions (WDS) · 2023 — 2024Directed social media strategies and content creation for multiple clients across different sectors. Designed marketing materials with high conversion potential for tech services including website development and mobile app promotions. Led the 'Ramadan Buffet' campaign for F&B clients, enhancing restaurant inquiries through targeted visual content. Managed the complete digital identity for several clients including WOW Shinwari Restaurant and multiple NGOs. Developed Instagram carousels and promotional campaigns that contributed to audience growth.Social Media Manager & Graphic Designer
Minhaj Women League (MWL) · 2019 — PresentOversee Facebook, Instagram, and WhatsApp platforms for the District Rawalpindi, boosting engagement among 10,000+ followers. Develop and implement comprehensive digital campaigns for significant events such as the Annual Seerah Conference and Free Medical Camps. Create over 500 design assets including event posters and digital menus. Manage live streaming production and video editing for the #HidayahSeries content series. Collaborate with various departments to maintain content calendars that align with religious and community-focused initiatives.
Skills & Expertise
Education
- Post Graduate Diploma in Human Resource ManagementAllama Iqbal Open University · 2024 — 2025
- Bachelor of Science in PsychologyAir University, Islamabad · 2019 — 2023
- Advanced Diploma in Clinical PsychologyQuaid-e-Azam University · 2023 — Present
Interested in this professional?
Sign in as an employer to save this profile or invite Hafsa F. to a job.
Sign in as an employer