Ishita T.

Ishita T. is a seasoned professional specializing in digital marketing and brand communication. With expertise in social media marketing and both organic and paid strategies, including Google Ads and Meta Ads, she excels in creating robust online presences for brands. Ishita's role as a Sr. Content Writer at Fluid Touch Pvt. Ltd involved optimizing App Store and Play Store content, crafting knowledge-based articles, generating social media content, and planning ad storyboards. She has previously served as a Marketing Executive - II at Value At Void, focusing on personal branding, lead generation, and social media management. A notable period in her career includes her freelance writing role at Pepper Content, where she contributed referral content for Amway. Her formal education includes an MBA in Marketing and Finance from the School of Management Sciences and a B.Sc. in Physics and Maths from Sunbeam College for Women. She is continually enhancing her skills with certifications such as the Google SkillShop Certification in Digital Marketing and studying generative AI in Marketing.