Jose F.
Mid-Level Local SEO Specialist
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Jose T. is an accomplished SEO Specialist with a proven track record of enhancing online visibility and organic search performance. During his tenure at AdVisible in Sydney, he expertly managed a diverse client portfolio, implementing tailored SEO strategies that aligned with business goals. He excels in keyword research, technical SEO audits, and link-building frameworks, particularly on WordPress websites, to enhance site crawlability and domain authority. With Purple Click in Singapore, Jose further refined his skills by conducting comprehensive website audits and collaborating with internal teams to improve page speed and user experience. At Cloud 9 Strategic Bookkeeping, he successfully boosted domain ratings and achieved first-page rankings, demonstrating his ability to drive significant SEO improvements. His work with Study.com saw strategic keyword mapping and internal linking that bolstered the site's academic presence. Jose's expertise in Google My Business optimization and Google Maps integration has been pivotal in enhancing local search presence and customer engagement, further solidifying his impact in the field.
Experience
SEO Specialist
AdVisible · 2024 — 2025Managed a portfolio of 16 clients from various industries, tailoring SEO strategies to meet business goals. Led onboarding by conducting discovery sessions and creating project plans with timelines and deliverables. Conducted keyword research and mapping for content and on-page optimisation. Performed technical SEO audits and implemented fixes on WordPress websites to enhance site health. Developed link building strategies, targeting specific pages with high-impact keywords. Created SEO content briefs to guide content teams in producing optimised copy. Delivered monthly performance reports and insights, including competitive analysis and recovery planning.SEO Specialist
Purple Click · 2024 — 2025Onboarded clients through comprehensive website audits and keyword research to develop tailored SEO strategies. Analyzed website structure and performance, providing actionable recommendations for SEO and user experience improvements. Suggested SEO-optimised metadata and on-page elements, aligning them with search intent. Collaborated with development teams to apply technical SEO best practices for improved website functionality. Compiled monthly performance reports using tools such as Google Search Console, GA4, and SEMrush, focusing on traffic trends and keyword movements.SEO Specialist
Cloud 9 Strategic Bookkeeping · 2023 — PresentConducted keyword research to identify high-traffic keywords for Cloud 9. Optimised website content, including meta tags, headings, and images, to enhance search visibility. Audited the website for technical SEO issues and recommended solutions. Optimised the Google My Business listing for improved local search visibility. Engaged in link building through citation and social profile links to boost website presence. Monitored performance using Google Analytics and other tools, tracking metrics like organic traffic and conversion rates. Generated reports to showcase performance and provide actionable insights.SEO Specialist
Study.com · 2022 — 2022Optimised over 100 academic pages to enhance organic visibility and search rankings. Developed internal linking strategies for better navigation and SEO performance. Conducted targeted keyword research for all courses, identifying high-value keywords for optimisation. Mapped out academic pages according to relevant keywords, boosting the website's authority. Worked with cross-functional teams to ensure the integration of effective SEO strategies.SEO Specialist
Technical Content Links · 2021 — 2022Executed SEO deliverables for various Australian agencies to enhance online visibility. Conducted over 30 SEO technical audits across different niches, creating data-driven strategies. Led content creation initiatives by developing engaging content and managing blog calendars. Provided detailed reports that translated complex SEO insights into actionable recommendations. Kept up with the latest SEO trends to ensure strategies were effective.SEO Specialist
Take Me Digital · 2021 — 2021Led lead generation initiatives by leveraging Google My Business and Maps for client visibility. Developed a Google brand strategy to enhance online presence. Managed Google My Business creation and audits, optimizing profiles for better rankings. Implemented citation creation strategies to strengthen local relevance. Managed content for Google My Business, improving client engagement through regular posting.SEO Specialist
Online Marketing Gurus · 2019 — 2021Started as a Link Builder, constructing citations and social profiles for clients. Expanded responsibilities to include diverse SEO tasks. Conducted technical audits, keyword research, and performance evaluations. Managed pre/post-migration checks and internal linking assessments. Analyzed keyword dips and traffic changes, while also overseeing content and backlink audits.Local SEO Specialist
Mack Media GroupLed local lead generation by creating customised websites aimed at local audiences. Improved online visibility through optimisation of website content for better search engine rankings. Implemented schema markup to enhance discoverability and user trust. Integrated Google Maps functionality to aid customer navigation and increase visibility. Collaborated with local businesses to provide comprehensive solutions that fostered website traffic and growth.
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