Moises E.
Senior Sales and Marketing Manager
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About
Moises E. is an experienced Sales and Marketing Leader with 26 years in the consumer goods industry, working with renowned global brands such as Coca-Cola, PepsiCo, and San Miguel Brewery in the Philippines and the United States. Notably, Moises served as Market Development Manager for Swire Coca-Cola USA, where he crafted and implemented marketing strategies that achieved a 95% market share in his territory and led diverse operational teams. As a Franchisee with Philippine Seven Corporation, he oversees end-to-end business operations for a 7-Eleven franchise, emphasizing inventory control and compliance. His previous roles span route sales for Frito Lay/PepsiCo, residential account management at ADT Security, and logistics with the U.S. Army, consistently focusing on territory management, financial strategy, and market positioning to drive growth and profitability.
Experience
Franchisee
Philippine Seven Corporation · 2022 — PresentManage overall business operations for a 7-Eleven franchise, focusing on inventory control, financial targets, and staff performance.Market Development Manager
Swire Coca-Cola USA · 2014 — 2020Crafted and implemented marketing strategies that secured a 95% market share in the designated territory. Provided leadership and training to a diverse team of drivers and merchandisers to enhance customer service and operational productivity.Residential Resale Representative
ADT Security · 2012 — 2012Utilized innovative lead generation methods and data-driven sales presentations to identify and reactivate accounts. Met sales targets by showcasing competitive advantages and customizing security solutions.Route Sales Representative
Frito Lay / PepsiCo · 2008 — 2012Created a tailored delivery system to enhance sales and boost product exposure in a competitive landscape. Executed annual sales plans and aggressive selling strategies to manage key accounts.Automated Logistical Specialist
U.S. Army · 2005 — 2008Ensured complete accountability for logistics operations and supply chain management in a demanding environment. Employed precise inventory control and process optimization to guarantee documentation and delivery of critical supplies.Key Account Specialist / Account Specialist
San Miguel Brewery · 1996 — 2003Oversaw high-value accounts at the leading brewery in the Philippines, concentrating on volume growth and increased brand visibility. Fostered enduring relationships with key wholesalers and retailers to achieve market leadership.
Skills & Expertise
Education
- Bachelor of Science in MarketingLetran College
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