Nishant K.

Nishant S. is a seasoned professional with over 5 years of experience in Programmatic marketing, specializing in optimizing and managing high-value programmatic campaigns. At Dentsu, he excelled as an Account Manager, responsible for campaigns on platforms like Amazon DSP, DV360, and TTD, focusing on e-commerce and retail sectors with budgets exceeding $200K. Nishant successfully executed comprehensive programmatic campaigns across display, video, and YouTube, adhering to strict ROAS targets. As a Senior Programmatic Executive at Group M, he refined his expertise in US consumer behavior, employing strategies such as audience segmentation and device-level bidding within diverse verticals like movies, electronics, and car parts. Prior positions at Cognizant and Accenture further honed his skills in optimizing auction-based display campaigns and working with multiple programmatic platforms including Quantcast and Blis. Nishant is certified in Amazon DSP and DV360, underscoring his technical proficiency in programmatic advertising.